Smart marketing, procurement decisions, sustainability reporting, and policy design all depend on credible, holistic data. Yet social and environmental impacts remain costly, complex, and slow to calculate.
The True Price Database changes that.
Science‑based, harmonised impact data. Built for decision‑makers, researchers, scholars, and more. Ready to plug into your systems.
Our tools aim to embed true pricing into day-to-day decisions, making sustainable choices accessible to all.
What is the True Price Database – food (beta)?
The True Price Database – Food (beta) is a growing library of monetised social and environmental costs for thousands of food products, across countries and sectors
Starting with food, the database enables businesses, researchers, policymakers, and citizens to:
- Quantify hidden social and environmental costs
- Compare products and sourcing options
- Integrate true pricing into everyday decisions, research, and education
It is the data backbone of True Price’s mission: making true pricing accessible, scalable, and actionable.
How the database works
Sign-up for free and get instant access to our database. The user-friendly interface allows anyone to instantly estimate a true price by simply selecting a product and country of origin.
The database pulls the relevant data and presents it in an intuitive format: no expensive projects or specialised data analysis skills required. We cover a growing number of the most common food products from 130+ countries, with 3000+ product-country combinations, 7 environmental impacts and 6 social impacts.
Want to scale faster? Please reach out to get access to automations, a recipe builder, and our API (under development).
This is the beta version of the database. Every day we are adding new data, new data sources, and new functionalities. We invite everyone to join us on our mission to make true prices accessible for everyone.
Who is it for
If decisions depend on sustainability data, this database is built for you.
Food professionals
Looking for reliable data for procurement, sustainability interventions, and marketing in retail, foodservice, and more
Researchers & scholars
Looking for harmonised, comparable impact data for projects and courses
Policy makers
Designing evidence‑based interventions on holistic data grounded in science
What can you do with it
Available in Small Business and Extended. The free trial version is for exploration only.
True pricing in your outlet
Show the true price next to the regular price to raise awareness, nudge customers towards sustainable options, or enable voluntary payments for remediation.
Procurement
Gain first, high-level insights into the social and environmental hotspots of your food, to be able to focus and engage with your supplier(s)
Research & education
The database is open – on application – for education and research purposes. Please reach out to get unlimited access.
Why it matters – and how it fits your workflow
Professionals and organisations face growing pressure to act on sustainability, yet impact data is often expensive, complex, and hard to integrate into real decisions.
The True Price Database turns true pricing into an effective infrastructure:
- Instantly accessible through a clean, intuitive interface — no specialised modelling skills required
- Directly integrable via a plug-and-play API for procurement tools, dashboards, and internal systems (under development)
No ad-hoc projects. No black boxes. Just credible data, built for decision-makers, food lovers, researchers, students, and many more.
Pricing & access
Clear tiers, clear permissions. Each plan is designed to match how you want to use true pricing data in practice. The database is under continuous development and currently in beta phase. Please read carefully. In case of doubts or questions, please reach out to info@trueprice.org.
*The price is excl. VAT (21%). Billed annually. Final price depends on organisation size and use case. All use of the database is subject to the True Price Terms & Conditions. Values are indicative, model-based estimates intended to support decision-making, not exact measurements or regulatory thresholds.
Are you a researcher or scholar? Please reach out by email and explain your project to gain free, unlimited access to the database.
Join the True Price Movement now
Many organisations have embrased true pricing. Are you the next one?
The True Price Database helps make social and environmental costs easier to understand and use in everyday decisions. It translates complex sustainability data into clear insights that organisations can apply in practice.
Starting with food, the database supports more informed choices, one decision at a time.